Online slot games have appeared as the most popular form of betting for gamblers in Thailand. TGM Research previously reported that online sports betting follows this trend.
TGM previously published the report as one of six centered on various aspects of APAC. It has shed light on the evolving landscape of sports betting in the country. Furthermore, it highlights notable shifts in consumer behavior as well as preferences.
The researchers conducted the survey between June 1 and July 31 of this year. It has gathered insights from a diverse group of 142 individuals aged 18 to 54 and provides a comprehensive overview of betting habits in the country.
Online and mobile platforms have transformed how Thais engage in sports betting as revealed by the report. This marks an outstanding shift from traditional methods.
Participants reported an increase in the frequency of betting on both casino-style games and sports. This is with a particular focus on the upcoming EURO 2024 tournament. It has sparked heightened interest among bettors.
TGM states that 20 percent of the respondents have said they participated in gambling and sports betting activities in the past 12 months. This means that having visited a casino, placed a bet online, or betting on esports online.
Experts estimate that around 14.3 million adults in the country engage in gambling or sports betting.
Online slot games have emerged as the most popular form of betting in Thailand for the past 12 months. With 44 percent of respondents as participants.
Sports betting through apps followed closely. It has 40 percent placing bets on events such as football and horse racing. Lottery games like Powerball and bingo attracted 33 percent of gamblers. Meanwhile, another 33 percent engaged in online card games.
