Spribe is the company behind Aviator, the globally recognized game. It has appointed Alexandre Cannibal Pantoja, a UFC flyweight champion as its latest brand ambassador. Pantoja is one of the most successful fighters in the UFC flyweight division. He will participate in Spribe’s marketing campaigns across Brazil and international markets over the coming year.
The ambassador role will have Pantoja participate in numerous activations to grow Aviator’s audience among sports and entertainment fans. Aviator branding will appear inside the Octagon during Fight Night and pay-per-view events, giving direct exposure to UFC viewers. The Spribe-UFC partnership extends beyond ambassador activities.
Pantoja joins a growing roster of UFC fighters connected with Spribe Aviator. This includes Nina Drama, Michael Page, Arman Tsarukyan, Diego Lopes, Alex Pereira, Johnny Walker, as well as Merab Dvalishvili. Spribe has reported significant growth since launching its multi-year UFC collaboration. Monthly active players have risen from 10 million to 60 million, with over 400,000 bets placed per minute across more than 5,000 iGaming operators worldwide.
The chief commercial officer of Spribe, Giorgi Tsutskiridze, said the collaboration strengthens the position of Aviator in Brazil while reaching global audiences. He said that fans regard Alexandre as one of the top flyweight fighters in UFC history. His connection with fans provides Spribe with a unique opportunity to engage both local and international players.
Pantoja called it a white-knuckle ride and expressed excitement about introducing the game to his global fanbase. He added that Aviator offers a high-risk, high-reward experience.
Alexandre Cannibal Pantoja is a professional mixed martial artist and the current UFC flyweight champion. Pantoja has earned a reputation as one of the top competitors in the UFC flyweight division. He is known for his aggressive yet technical fighting style and holds records for wins, finishes, and submissions. He started training in Brazilian Jiu-Jitsu and Muay Thai as a teenager and made his professional MMA debut in 2011. Pantoja has earned numerous performance bonuses and become a prominent figure in international mixed martial arts since joining the UFC in 2016.
