Bragg Gaming Group has announced the extension of its deal with 711 Group, around its PAM or Player Account Management platform, online casino content, player engagement, as well as gamification toolset. 771 Group is an operator of the 711.nl brand in the Netherlands and Carousel.be in Belgium.

In the regulated Belgian igaming market, Bragg also launched the 711.be brand. The company has agreed to work with the 711 Group for expansion into other regulated markets in the future.
It’s a three-year agreement. Bragg is a Toronto-based igaming content and platform technology solutions provider serving online, as well as land-based operators worldwide. Its proprietary content portfolios complement exclusive titles from studio partners under the “Powered by Bragg” program.
Chief Executive Officer at Bragg Gaming Group, Matevž Mazij, said that their extend deal with 711 Group to power their launch in the regulated Belgian market is a direct testament to the quality and reliability of their products and their turnkey capabilities. They pride themselves on offering a flexible, regulatory-compliant platform that lets valued clients such as 711 to seamlessly scale their operations across new jurisdictions. Belgium is a key strategic regulated market for Bragg. They are excited to support the continued growth there of 711.
The deal represents the introduction of turnkey solution of Bragg for operators into the Belgian market.
711.nl’s Chief Operating Officer, Gilles De Backer, said that the collaboration with Bragg has been a resounding success in the Netherlands, where their turnkey solution has provided them with robust stability and the agility needed for rapid market growth. Extending this relationship into Belgium was a natural next step. Bragg’s comprehensive turnkey solution, including their platform and diverse content portfolio, significantly streamlines their market entry. That lets them to focus on delivering a leading igaming experience to Belgian players. They look forward to replicating their Dutch success.