For the EURO 2024 tournament, BetMGM UK has prepared by signing Laura Woods as its Brand Ambassador. Woods is a sports media and TV presenter.
Woods provided insights on the UK sports betting and website of the online casino operator through weekly blogs. This was ahead of the first game of the competition last June 14.
She will also create social media content for the operator’s betting platforms. Additionally, she will feature in advertising campaigns centered around the European tournament.
Sam Behar, Director of BetMGM UK, explained that Laura is the ideal fit for the BetMGM brand. They are growing their ambassador network. He noted that her broadcasting career has been hugely impressive. She has entertained and informed sports fans across the UK week in and week out. They are excited for Laura to share her wealth of knowledge and expertise with their customers.
Wood’s first blog post spoke on the opportunity of working at EURO 2024 as a Presenter for ITV. Additionally, sharing her opinions on England’s chances to win the tournament.
Woods commented on her new role with BetMGM, expressing her delight at becoming the brand’s newest ambassador. She highlighted the timing as especially exciting. The Euros start in two days, the Olympics are just weeks away, and the new Premier League season is approaching.
Laura Woods added that BetMGM has a strong ethos around responsible gambling – something she’s really passionate about. She said it’s a really exciting partnership, and she can’t wait to get started.