Betsson is one of the leading sports betting and gaming operators in the world. It has announced the renewal and expansion of its collaboration with ARIS Basketball Club for the 2025/26 season.
Betsson will remain the Main Sponsor of the club. It will also become the Official Naming Partner under the new deal. Reflecting the elevated level of collaboration, the Betsson brand will feature prominently on the front of the official team jersey.
The partnership was established in 2023. Since then, it has gone from strength to strength, built on a shared commitment to promoting basketball and engaging with the passionate ARIS fanbase. This expanded sponsorship reflects mutual trust, respect, and ambition between Betsson and one of the most historic clubs in Greece.
ARIS BC is entering a new era of growth and modernization. This comes with the arrival of the new investor and team owner, Richard Xiao. It also includes the launch of an ambitious transformation plan.
ARIS BC’s CEO, Agapitos Diakogiannis, said their partnership with Betsson has grown stronger with its role as Main Sponsor and Naming Partner. He called it a strong vote of confidence in ARIS’ vision and momentum. Together, they are entering a new era with the ambition of restoring the club to the top. They aim to build on their values, their history, and the unwavering passion of their supporters.
Betsson Greece’s Managing Director, Thanos Marinos, said that Betsson proudly stands beside ARIS BC during this period of renewal and momentum. Their ambition is to support the growth of the club, enhance its visibility, and deepen the bond with its loyal supporters. ARIS is a legendary club with a unique identity and passionate fanbase, and they are excited to contribute to its journey forward.
He added that Betsson has more than 60 years of history and operates in over 24 markets worldwide. The company brings global expertise in sports and entertainment. It fosters responsible, innovative, and meaningful partnerships that create value for both communities and the game.
