Kambi and LiveScore Bet collaborated to create unbeatable betting experiences in time for the Euros and Copa América.
Managing Director of Kambi, Erik Lögdberg, declared that this launch marks a significant milestone in their partnership with LiveScore Bet. Kambi is committed to delivering a flexible sportsbook product. Operators can customize it to meet the specific needs of their target markets.

He emphasized that the UK and Ireland are highly competitive markets. LiveScore Bet can create a unique sportsbook offering by leveraging the combined strengths and expertise of both companies.
LiveScore Group CEO, Sam Sadi added that they are delighted to have launched in the UK and Ireland with their enhanced sportsbook product ahead of the Euros and Copa América. It was crucial they were live on time in one of their most important markets, and in collaboration with Kambi, they are incredibly excited to deliver memorable sports betting experiences for their players during these prestigious tournaments and beyond.
Kambi is a leading independent provider of premium sports betting technology. They offer services to the regulated global betting and gaming industry. The company is a trusted partner to more than 40 operators on six continents. It provides a first-class sports betting experience. Additionally, it acts as an incubator for operator innovation and differentiation. This is thanks to their data-driven sportsbook core and flexible technology.
Operators can control important player facing elements of the sportsbook by Kambi’s empowering range of differentiation tools. It includes frontend and odds, helping Kambi establish an impressive track record. This has springboarded visionary sportsbooks to success around the globe.
The company has encompassed a broad offering. This encompasses compliance provision and odds-compiling, through to customer intelligence and risk management. It is built on and delivered by a sophisticated, in-house developed software platform.