BC.GAME is a leading iGaming platform. It has entered into a groundbreaking $40 million collaboration with Leicester City Football Club. This becomes their Official Principal Partner. Leicester City Football Club announced this partnership on July 5. The partnership will transform the visibility of BC.GAME by featuring its branding on Leicester City’s Men’s First Team shirt fronts and adult replica shirts for the 2024/25 season. This collaboration is an important milestone for Leicester City and represents one of the most substantial agreements in the illustrious history of the club.
In coincidence with this collaboration, BC.GAME is excited to unleash its established cryptocurrency, BC. By providing users a more integrated and rewarding platform, this new currency aims to revolutionize the iGaming experience. BC is the native token of BC.GAME. Designed with the community in mind, it offers a variety of incentives and practical features to enhance the user experience. The $BC token will play a central role in the platform’s ecosystem, serving as both a governance and utility token. It will also facilitate in-game purchases, exclusive access, and more.
The introduction of $BC is a testament to BC.GAME’s commitment to innovation and community feedback. BC.GAME aims to foster a more engaging and seamless experience for its users. This move also underscores BC.GAME’s support for the Bitcoin Lighting Network. It is an initiative it has championed since 2019. This emphasizes its commitment to advancing the crypto space. Adapting the ‘B’ in their logo to ‘B’ on jerseys is a nod to this commitment and showcases BC.GAME’s important position within the crypto community.
BC.GAME has outlined a comprehensive strategy that includes community airdrops. Additionally, liquidity mining, and targeted marketing campaigns. These initiatives are supported by a robust tokenomics framework designed to create a vibrant market and deliver consistent value to users and stakeholders.