PFL or The Professional Fighters League is the fastest growing and most innovative sports league. Today, it announced a multi-year collaboration with Cloudbet. Cloudbet will be the official and exclusive Sports Betting and Online Casino Partner of the PFL. The partnership begins with the highly anticipated Road to Dubai Championship Series on January 25. It will bring crypto-powered betting to PFL events.

PFL, the fastest growing and most innovative sports league, has announced a multi-year collaboration with Cloudbet.

Cloudbet is a leading crypto casino with a global reputation. For over a decade, it has been a trusted name in the cryptocurrency world. They’ll bring a whole new way to engage with MMA fans by combining their expertise in crypto sports betting with innovative approach to fighting of PFL with this collaboration.
Cloudbet’s collaboration will feature prominent branding across PFL broadcasts and events, starting with the Road to Dubai Champions Series. Cloudbet is proud to support PFL’s mission to build the Champions League of MMA, integrating innovative, fan-focused sports betting.
Damian Willoughby, EVP of Global Partnerships at PFL, said they are excited to announce their long-term partnership with Cloudbet. He praised Cloudbet for its trailblazing reputation, innovative approach, and world-class suite of products. He believes this aligns perfectly with PFL’s vision and is thrilled to collaborate with Cloudbet to offer a fresh, premium experience for fight fans worldwide.
Cloudbet stated that what attracted them to this partnership was the opportunity to innovate alongside PFL and bring truly new ideas to the sport. They plan to take this opportunity to push the boundaries of the fan experience together. More on that over the next few weeks and months.
Cloudbet added that PFL has redefined how people view MMA, which aligns perfectly with their approach. They’re always seeking new ways to enhance the fan experience, and this partnership allows them to create something truly engaging. It’s about making betting part of the action, bringing viewers closer to the excitement on screen.