Players of Hard Rock can now enjoy an exclusive adaptation of Play’n GO’s Piggy Blitz, Hard Rock Pork N Roll.
Hard Rock Digital and Play’n GO have formed a new collaboration. This marks the first title provided exclusively for Hard Rock Bet. It is a game content supplier that previously entered the United States market. Hard Rock Bet is one of the online casino apps in New Jersey. The title will be available exclusively to their customers.
Magnus Olsson, the Chief Commercial Officer of Play’n GO, stated that their formal partnership with Hard Rock Digital is still in its early stages. However, months of work have gone into both the partnership and the game’s design, with input from both companies. He expressed excitement about the new exclusive title, calling it a testament to the innovation and creativity of their game designers in creating a fun spin-off of one of their classic titles.
With exclusivity deals with game creators, Hard Rock Bet is following in the footsteps of other gaming operators.
Often, slots labeled as exclusive are only available to one casino for a limited period, usually just a few weeks. The deal expires and the games may start appearing on other sites after that. That is not the case with a bespoke exclusive such as Pork N Roll. It was made just for Hard Rock Bet and won’t appear anywhere else.
Building out a catalog of bespoke exclusives with the own branding of the operator and is becoming a popular strategy in the United States, especially with specific operators such as Caesars Palace. It was one of the first to go after deals and now has about a dozen pieces of bespoke content featuring the brands of retail casino properties of Caesars.
With new graphics but identical gameplay, these games tend to be the adaptations of titles that are already popular. Under the hood, Hard Rock Pork N Roll is similar to Piggy Blitz which Play’n GO first released in the United States late last year at BetMGM Casino.
