Pragmatic Play has announced a new collaboration with Betxico, a Mexican online casino operator.
The partnership aims to be a valuable step in Pragmatic Play’s expansion in the Latin American market. This is part of their ongoing growth strategy in the region.
The agreement will see Pragmatic Play combine its portfolio of slots, live casino, and virtual sports content onto the online platform of Betxico.
Therefore, the customers of Betxico will get access to the variety of products of Pragmatic Play. This includes titles like Gates of Olympus and the live casino offering Blackjack X.
Vice President of Latin American Operations at Arrise powering Pragmatic Play, Victor Arias, gave a comment about the collaboration. He stated that this latest collaboration highlights Pragmatic Play’s ongoing efforts to deliver cutting-edge gaming experiences to players worldwide. It also demonstrates the company’s determination to fulfill its growth strategy in the rapidly expanding Latin American iGaming market.
Betxico’s Director of Operations, Patricio Garza, added that partnering with Pragmatic Play to offer more exceptional games to their customers marks a significant milestone. This collaboration supports their ongoing commercial expansion and strengthens their position as a leading iGaming operator in Latin America.
Pragmatic Play also struck up a collaboration with BPlay in Brazil in early 2024. This is as part of its ongoing Latin American expansion efforts. This agreement saw players in Brazil acquiring access to slots of Pragmatic Play, live casino, and virtual sports content via Bplay’s platform.
Shortly before, Pragmatic Play also forged a similar agreement in Brazil with PixBet.
