In second quuarter of 2024, the SOFTSWISS Sportsbook team launched 22 new projects across 11 casino platforms. This includes the SOFTSWISS Casino Platform. With the casino platforms on the market, it highlights the full compatability of the sports betting platform by SOFTSWISS.
SOFTSWISS Sportsbook’s Head, Alexander Kamenetskyi added that the SOFTSWISS Sportsbook team finished this quarter with outstanding results. They boosted their margin and achieved a 149% increase in revenue quarter-on-quarter and a 403% year-on-year growth. Additionally, they set a new record by launching a project in just 14 calendar days. They measured this period from the date of signing the contract to the first bet. He wants to extend his gratitude to their team and partners for their exceptional work.
Football remains the top choice for bettors, accounting for 55% of all bets. It gained six percentage points in GGR compared to the first quarter of the year. Among the top three sports for betting, tennis and basketball also rank. Second quarter of 2024 was notably marked by the UEFA Euro 2024. This boosted football higher than usual and is likely to be the most remarkable sporting event of the year.
With 8% of players being first-time bettors, major events like the European football contest continue to draw newcomers to the platform. Match results and the number of goals are the most popular betting markets. Delivering a 55.4% return, the match between Portugal and Slovenia emerged as the most profitable.
Kamenetskyi also said that football will remain the leading sport for the next three to five years until the esports generation matures. He also added that traditionally, football serves as an entry point into the betting world. Players often start with popular football markets before exploring other sports. This year’s UEFA Euro 2024 has been pivotal for the industry. They launched 18 new projects in the month leading up to the tournament. They launched the remaining 4 well in advance of the event.
