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RubyPlay has expanded their presence in Latin America by partnering with an operator in Brazil, Betsul. This partnership will see Rubyplay’s game portfolio integrated into the platform of Betsul.
This collaboration enables Betsul’s users to access diverse games from RubyPlays. It includes titles like Shake Shake Money Tree and the Immortal Ways series. It features a mechanic offering up to 10,000 ways to win.
Dr. Eyal Loz, RubyPlay’s Chief Product Officer, stated that 2024 is poised to be a crucial year for their growth and player engagement. He expressed excitement about observing the performance of their titles through this partnership. They look forward to garnering plenty of success alongside Betsul.
Betsul COO, Andreia Oliveira added that with its slots garnering praise from customers and operators alike for their unique mechanics and player engagement rates, they’re certain that their players are going to embrace RubyPlay’s releases.
RubyPlay announced a collaboration with MaxBet last April. MaxBet is a gaming operator in Serbia. This deal aims to strengthen RubyPlay’s presence in the Serbian market by incorporating its games into MaxBet’s platform.
In Italian market, RubyPlay has also been active. They partnered with operators like Snaitech, NetBet Italy, PokerStars and Microgame. These partnerships have facilitated the availability of RubyPlay’s games to Italian players through the POP or Playtech Open Platform.
Moreover, RubyPlay signed a content integration deal with EveryMatrix in March, which extends its distribution network furthermore.