Playson is an accomplished iGaming industry supplier. The company has secured a multibrand partnership with Premier Gaming. Under this network, it will deliver a host of its leading titles to operators.
The large-scale content deal will see Playson coherently integrate its Hold and Win portfolio. This integration will occur through Premier Gaming’s renowned operator brands in Sweden. This integration includes games such as Royal Joker: Hold and Win. It also features Lion Gems: Hold and Win, and Luxor Gold: Hold and Win. These games are set to go live soon.
Both Malta and Sweden have licensed Premier Gaming. It is responsible for powering several online casinos across Europe. This includes Pronto Casino, Slothino and Premier Live Casino. The partnership with Playson will strengthen each brand’s portfolio with internationally recognized titles.
This collaboration underlines Playson’s ability to cater to large operator networks. Playson continues to solidify its position as a leading force in the European iGaming landscape. This is through delivering engaging titles with sought-after mechanics that hold wide player appeal.
Sales director at Playson, Blanka Homor, said that they are the company behind some of Europe’s fastest-growing online casino platforms. They are delighted to bring their renowned Hold and Win offering to Premier Gaming players.
She added that it’s an honor to continue strengthening their market presence in a mature market like Sweden. They are confident that Premier Gaming’s established reputation will create a thrilling proposition for slot enthusiasts. This, combined with their energetic and stimulating slots, enhances the appeal.
Premier Gaming CMO, Mark Zammit, said they are always looking to expand their offering with vibrant and exciting slots. Their goal is to provide their players with the best games on the market.
He said that they have almost five years’ experience in the Swedish market. They know Playson’s gaming portfolio will be a fantastic addition to their operator’s offering. They look forward to a fruitful partnership.